Samsung Unveils New Bespoke Fridge and New Premium Constructed-in Lineup at IFA 2019 – Samsung World Newsroom


Modern BESPOKE fridge line-up provides customizable options for European shoppers
The brand new premium built-in lineup options modern design and cutting-edge innovation

Samsung Electronics ushered in a brand new period of kitchen design with its new bespoke fridge lineup and the primary product in its new premium built-in lineup – the Twin Cook dinner Steam Oven.

“European shoppers want built-in type kitchens and their inside designs to mirror household id and preferences,” stated Harry Choi, Head of Company Design, Samsung Electronics. “We’re excited to see how Samsung’s new way of life improvements with high quality craftmanship and innovation like Bespoke meet the distinctive wants of every residence.”

Catering to Private Style with BESPOKE

Samsung’s BESPOKE lineup is a brand new vary of fridges that enable customers to arrange their kitchens in a custom-made type, very similar to built-in home equipment. They’re kitchen-fitted, which suggests they will match into most up to date kitchens whereas sustaining the built-in look which is a completely new vary of choices in the marketplace.

The brand new bespoke fridge lineup features a modular design and provides 8 completely different variants starting from 8-door to 4-door items. With the flexibility to configure BESPOKE in quite a lot of methods, shoppers can benefit from the flexibility to tailor their fridge to their way of life and design wants.

Customers may create kitchen area that’s uniquely their very own. For the entrance panel, shoppers can select from three completely different materials- cotta steel, satin glass and glam glass- and a number of colour choices. The Cotta Metallic is offered in Charcoal, White and Mint, whereas the favored Satin Glass is available in matte shades of Gray, Navy, Coral and Yellow. Glam Glass provides a shiny end in white or pink. Aside from the colour and end, shoppers may select the general inside design idea that they need.

Extra built-in choices for shoppers

Samsung can be rolling out a brand new premium built-in kitchen lineup for Europe in 2020 that features an oven, hood with built-in induction, dishwasher and fridge. Its conventional but daring, easy but daring design, coupled with its beautiful performance, will seize the eye of the buyer.

The primary product within the lineup, which shall be unveiled at IFA 2019, is the Twin Cook dinner Steam Oven. It boasts a contemporary design that provides glorious flexibility together with multi-cooking capabilities. The oven is vertically aligned and incorporates textured surfaces with a brand new consumer interface that provides a complete new stage of design intrigue. And with its Twin Cook dinner Steam function, it could actually concurrently prepare dinner with convection in a single compartment and steam within the different.

The brand new premium lineup of BESPOKE fridges and built-in home equipment is offered in a satin glass materials that is stylish, anti-glare, and blends into any area as a fantastic surrounding. This impact is much more noticeable when a satin glass bespoke and new built-in home equipment are paired facet by facet.

Each the BESPOKE lineup and the Twin Cook dinner Steam Oven might be skilled at IFA from September 6 to September 11 on the Berlin Metropolis Dice.



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